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Do you have customers or clients?
In business, the words “customer” and “client” are often used interchangeably, but the way I see it, they really aren’t the same. A customer patronizes our business, buys our products, or uses our...
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The Weakest Link
It’s easy to see what kind of messages a clerk in a retail store is sending. For example, I like fountain pens. There are a couple of great stores right here in New York. When I’m in the neighborhood...
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Sweatshop or sweetshop?
After hauling away several loads in the family automobile (ideally sized for New York driving), I concluded that downsizing could be a whole lot easier if we “up-sized” the family vehicle to one...
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How much responsibility should we really take?
Although many people use them interchangeably, I’ve always made it a point in my writings and in my talks to differentiate between the terms customer and consultant. By my way of thinking, a customer...
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Is the customer always right?
In a blog post last September, I ranted about an experience I had buying new glasses. The rant had to do with arbitrary discounts and contrived sale pricing. What I didn’t mention in that post is I...
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Are your clients really coming first?
I’ve seen this scenario too many times. I’m visiting with one of my clients. The mail arrives. There’s a signed contract and a big fat check from a brand-new client. The boss is thrilled. The entire...
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